Reviews

5 star rating

Just completed and you won't believe the difference

Eli Appleby-Donald

I just completed the avatar workshop a couple of days ago and this is going to sound like it's made up or a sales pitch but genuinely, the first video I publ...

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I just completed the avatar workshop a couple of days ago and this is going to sound like it's made up or a sales pitch but genuinely, the first video I published using the guidance has been my best video ever, even just in a few days AND I was made creator on the rise a few days later. All that on top of the fact that I actually enjoyed the content of the course too.

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5 star rating

This course is worth 10x the price!

Sam Holland

After watching the course a few times, I took a week off from creating videos because it made me re-think my whole strategy... which is what this course is d...

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After watching the course a few times, I took a week off from creating videos because it made me re-think my whole strategy... which is what this course is designed to do. My first video back made a 1/10 and THE BEST CTR I've ever had! I wish I could share my graphs here to prove it. I'd also strongly recommend taking part in the thumbnail workshop as that was extremely valuable. This course is worth 10x the price! Thanks, Ed.

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5 star rating

Clear and Well Thought Out

Heather Majors

I have only completed the first two modules but it is already clear how much time and effort was put into creating this course. The instructions are clear an...

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I have only completed the first two modules but it is already clear how much time and effort was put into creating this course. The instructions are clear and the provided worksheet helps to focus my attention on the things I need to know. Thanks!!

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5 star rating

Best Course!

Todorescu Tudor

However, you need to put in a lot of work, well that's what I call a great course, doesn't promise you will succeed, but it gives you some foundations to bui...

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However, you need to put in a lot of work, well that's what I call a great course, doesn't promise you will succeed, but it gives you some foundations to build on

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5 star rating

This is NOT the magic pill! This is a pharm factory!

Anna Markarova

If you are looking for a magic pill to help you get fast results with minimum effort on YT this course is not for you. This is not a video course that you wi...

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If you are looking for a magic pill to help you get fast results with minimum effort on YT this course is not for you. This is not a video course that you will watch and expect things to change. This is not a fish, this is a fishing net, that you will need to use to go fishing. I love Eddie's approach, because his workshops are very deep, on the level of mindset, discipline, analysis, tests. He is carefully choosing every word, and if you are carefully listening you will realize that there is no "water" in his videos, behind every word and every sentence there are years of experience and professionalism. You can take out from the course way more by being conscious and following all the tasks, doing the research, and putting time and work into it. This won't necessarily give you results ina. short term, but if you keep doing it in a long term with the approach he gives in this course you will succeed. It is like knowing how to do the push-ups, and getting abs. After this course you 100% know how to do the pushups, you see how others do it, you even see how others got their abs, and now its your turn to put work and get your desired results. Enjoy the process and incredibly grateful for your efforts Eddie! You deserve it all! Much love and greetings from Russia!

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5 star rating

Amazing and very educational

DeSantiago Williams

I came across his course around December of 2021 and never understood what YouTube meant and what I was doing wrong but from learning the course, setting goa...

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I came across his course around December of 2021 and never understood what YouTube meant and what I was doing wrong but from learning the course, setting goals and improving in my skills of editing this was best by far best informational course ever. LOVE IT!

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5 star rating

Life-saving advices for YT creators

Bartłomiej Sanak

For years I was focusing on creating very specific video tutorials and the results were: 90% viewers that don't return. With this knowledge, I am armed to en...

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For years I was focusing on creating very specific video tutorials and the results were: 90% viewers that don't return. With this knowledge, I am armed to engage with these viewers with every new release.

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5 star rating

Amazing and very educational

DeSantiago Williams

I came across his course around December of 2021 and never understood what YouTube meant and what I was doing wrong but from learning the course, setting goa...

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I came across his course around December of 2021 and never understood what YouTube meant and what I was doing wrong but from learning the course, setting goals and improving in my skills of editing this was best by far best informational course ever. LOVE IT!

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5 star rating

I've taken multiple courses on YouTube and this is the be...

Trice Pruitt

I love the specific actionable clear guidance. I have already started implementing the tricks and can see improvement.

I love the specific actionable clear guidance. I have already started implementing the tricks and can see improvement.

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5 star rating

I've never really thought about YouTube in this way before

Edmundo Lawrence

Lots of things clicked during the workshop and I started to think about YouTube in a totally new way that helped me come up with some amazing video ideas

Lots of things clicked during the workshop and I started to think about YouTube in a totally new way that helped me come up with some amazing video ideas

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Why Understanding Humans Matters

The idea of growth on YouTube is simple.

All you need to do is make videos people click on and watch.

But one video viewed isn't enough - for real growth you need to create content so irresistible your viewers watch ten videos in a row and then keep coming back to your new releases, time after time.

Thats when the real growth happens. But it’s also where most channels fall down because they never take the time to try and understand what their ideal viewers are really interested in on a psychological level.

This leads to poor click through rates, and then when that all important click does come, they can’t hold the viewers attention.

This workshop will help Educational YouTubers analyse viewers on a deeper level and will teach them how to take that information and use it to come up with more interesting video ideas and content that keep viewers coming back to a channel.

This Workshop Is For:

Educational YouTube channels who:

  • Make videos that teach people something/anything

  • Feel like they have good content but poor results

  • Want more views on new releases

  • Are willing to put in time and effort to the tasks set

  • Want to get more suggested views

  • Want to build a strong foundation to grow on

Take a peek inside the workshop

Click me

What's included

The avatar workshop contains:

  • 9 Educational Videos

  • 6 Short Tutorials

  • Avatar Planner Worksheet

  • Creator Case Studies

Workshop Covers

  • #1 Goal setting

    Learn how to set and achieve clear goals, that help you determine who the people you need to appeal to are.

  • #2 Demographics

    Learn how to establish the physical features of your viewers without relying on the YouTube Studio data which could actually be causing you more harm than good.

  • #3 Psychographics

    This is where click through rates are built and where you'll learn how to understand what's actually important to your viewers and what they'll always ignore.

  • #4 Interests

    The best YouTubers in the world put the majority of their focus into working out what their viewers find interesting. You'll learn how to work this out for your own channel.

  • #5 Measurement

    The data YouTube gives you can be overwhelming but you'll learn what to focus on to continue to tweak and refine your avatars interests.

Workshop Modules

You'll need about 40+ minutes to consume the content and at least 6 hours to complete all the tasks set.

  1. 1
    • What is an "avatar" + Important workshop info

    • You need to become one of the 5%

    • Understanding "The Expertise Graph"

    • Meet Our Demo Channel

    • How many Avatars should you have?

  2. 2
    • Goals

    • How to download the workshop worksheet

    • How to use the goal setting sheet

    • 🚨 DOWNLOAD THE WORKSHOP WORKSHEET

  3. 3
    • Demographic

    • How to use the demographic worksheet

  4. 4
    • Psychographic

    • How to use the psychographic sheet

    • BONUS: This stops 90% of YouTubers getting views

  5. 5
    • Interests

    • How to use the interests sheet

    • BONUS: My method for finding great ideas

    • Creator Case Study - How Noah Kagan uses avatars and research to go viral

    • Creator Case Study - How Niklas Christl designed a video to get 5.4M views

  6. 6
    • Using data to refine your avatars

    • Audience tab tutorial

    • Turn your Avatar's data in to highly clickable thumbnails

  7. 7
    • Join Edutainers - The 10 week programme for educational YouTubers serious about growth

  8. 8
    • Avatar workshop - Q&A

Humans + Data + Consistency = Results

This channel is 10 months old. The strategy from day one has been to focus 100% on what the avatars find interesting.

As the system was built, the growth was average but over time as the process was implemented, the session times of viewers increased and the channel is growing fast! Currently 900 Subs a day!

FAQ

  • What is an edutainment channel?

    Edutainment channels teach people something.

    They can either be fully education based or have an entertainment spin to them.

    Examples of edutainment channels are.

    Mark Rober

    Marquess Brownlee

    Leon Hendrix

    Film Booth.

    Content they might make:

    - Tutorials

    - Vlogs

    - Talking head education

    - Challenges

  • Can "entertainment only" channels take this.

    If you are a gaming channel, lifestyle vlog or you do not offer any form of education in your content, this workshop is not right for you. Although the information is valid for all channels, every example used is based on educational channels so you might struggle to relate it to your own content.

  • Is this useful for new channels

    This workshop is very useful for any channel as it will build solid foundations, an incredibly powerful systems and good habits. HOWEVER, it is in depth and you will need a basic understanding of how YouTube works to understand references.

  • Will this grow my channel?

    No. The actions you take will. This is not a quick fix magic bullet. It is a process that requires constant testing and measuring and this, over the long term, will grow your channel.

  • How will I access the content?

    On sign up you will be e-mailed a log in. (Please check your spam if you do not see it) After that you can watch the videos and download the worksheets inside the platform.

  • I can't attend the live Q&A, will there be a recording?

    The live will be recorded and uploaded to the portal, there you will be able to access it as a course module.